Take Action

Smarten Up (Your Local) Safeway

1. The Coastal Alliance for Aquaculture Reform is asking Safeway to phase out the sale of farmed salmon and work proactively to improve the sustainability of production by supporting the transition to closed containment technology, you can ask too!
   
   Find the Safeway stores nearest you by using their store locator. Not sure if Safeway operates in your area, you might recognize one of their other banners:
   
   
   
   
   
   
   
   
   
   
2. Get some help communicating your message, download materials here:
   

   - The CAAR Smarten Up Safeway press release
   

   - 4 postcards/leaflets of the NY Times "Safeway - Ingredients for Extinction?" ad

   - Poster sized NY Times "Safeway - Ingredients for Extinction?"
   

3. Visit your local Safeway store and let the store and seafood managers know that:

   - You are voting with your purchasing power and will not buy farmed salmon from open net-cages.

   - You would like Safeway to stop selling farmed salmon until the industry can ensure their production does not harm wild salmon or ocean health.

   - You would like Safeway to act as an environmental leader with a purchasing policy that only supports farmed salmon from closed containment facilities that protect the environment and wild fish.

4. Send a fax to Safeway International’s head office asking CEO Steven Burd and VP Public Affairs, Brian Dowling to phase out the sale of open net-cage farmed salmon and be proactive in supporting closed containment solutions. 
   

5. Call Safeway’s Business Ethics Hotline and express your concerns with Safeway’s sale of farmed salmon and their refusal to act: 1-866-239-1376 or email: business.ethics@safeway.com

6. Get more people asking. Spread the word to your friends and family by sending them an e-postcard of the NY Times ad.
   

7. Send a letter to your government or favourite publication.

   Writing letters is a very powerful way for you to let the government and industry know what you think about issues such as fish farming.
   
   Did you know that the 'Letters to the Editor' section of any publication is often the most read? Politicians read these letters in order to gain insight into public opinion. Generally, politicians consider the ideas expressed to them in a letter to be representative of up to 1000 of their constituents, your opinions are valuable!